# In The Car > In The Car (Alset Insurance Services) is an embedded auto insurance platform that enables OEMs and dealerships to provide insurance at the point of vehicle purchase, saving consumers up to 15% on auto insurance premiums. ## About In The Car transforms how consumers secure auto insurance by integrating coverage directly into the car buying experience. Our digital-first platform works with dealerships and OEMs to offer real-time insurance quotes during vehicle purchase, eliminating the traditional gap between buying a car and finding insurance. ## Key Pages - [Home](https://inthecar.com/): Platform overview and value proposition - [Platform & Support](https://inthecar.com/platform-support): Platform features and dealer support services - [Who We Are](https://inthecar.com/who-we-are): Company information and leadership team - [Partners](https://inthecar.com/partners): Technology and insurance carrier partners - [News & Insights](https://inthecar.com/news-insights): Press releases and industry articles - [Contact](https://inthecar.com/reach-out): Get in touch with our team ## Technology Integrations - [CDK Global Integration](https://inthecar.com/news-insights/cdk-integration): Integration through Fortellis Marketplace - [Tekion Integration](https://inthecar.com/news-insights/tekion-integration): Integration with Automotive Retail Cloud (ARC) - [Cox Automotive Opentrack](https://inthecar.com/news-insights/cox-automotive-opentrack): DMS API integration ## Insurance Partners - [Fox/Stanard Expansion](https://inthecar.com/news-insights/fox-stanard-expansion): MGA partnership expansion - [Incline Insurance Launch](https://inthecar.com/news-insights/incline-paper-launch): MGA startup partnership - [Nsure Texas Auto Writer](https://inthecar.com/news-insights/nsure-texas-auto-writer): Managing general agent for Texas ## FAQ ### What is embedded auto insurance? Embedded auto insurance is insurance integrated directly into the car buying process at dealerships. Consumers get coverage instantly at the point of sale instead of shopping separately after purchasing a vehicle. ### How does In The Car work for dealerships? In The Car integrates with dealership management systems (DMS) like CDK, Tekion, and Cox Automotive. F&I managers can offer real-time insurance quotes through the platform, allowing customers to drive off with coverage already in place. ### How much can consumers save? Consumers can save up to 15% on auto insurance premiums through reduced customer acquisition costs and streamlined underwriting processes. ### What systems does In The Car integrate with? In The Car integrates with CDK Global (Fortellis Marketplace), Tekion Automotive Retail Cloud, Cox Automotive Opentrack, and RouteOne. ## Contact - Website: https://inthecar.com - Email: info@inthecar.com - LinkedIn: https://www.linkedin.com/company/alset-insurance-services