News & Insights
AutoSuccess Features Jeremy Miller in Veterans & Vehicles
In this brief Veterans & Vehicles Q&A, Jeremy Miller shares how his Marine Corps experience shaped his automotive career and offers advice to veterans entering the industry.
AutoSuccess Online
In The Car Selects Earnix to Power Pricing and Rate Filings Across Its U.S. Expansion
Earnix Price-It and Filing Accelerator will replace manual processes, giving ITC direct control of pricing as the platform scales into 18 additional markets.
November 3, 2026
In The Car and Spinnaker Insurance, a Hippo Holdings Company, Partner to Deliver Embedded Auto Insurance Nationwide
In The Car announced a national carrier partnership with Spinnaker Insurance Company, a subsidiary of Hippo Holdings Inc. The agreement will enable ITC to offer bindable personal auto insurance coverage across all 50 states over the next three years, accelerating the company's mission to make auto insurance a seamless part of every vehicle purchase.
July 30, 2026
Embedded Auto Insurer In The Car Names Jeremy Miller National Dealer Partnerships Director
In The Car, LLC., an embedded digital-first platform that enables OEMs and dealerships to provide auto insurance policies directly to consumers, has appointed Jeremy Miller as National Dealer Partnerships Director, where he will lead efforts to expand the company's footprint and strengthen strategic partnerships across the country.
June 9, 2026
Fair Holdings Completes $227 Million Acquisition of TrueCar with In The Car as Strategic Partner
TrueCar founder Scott Painter returns as CEO following take-private transaction. In The Car joins strategic partner group including PenFed, Zurich North America, and AutoNation to support TrueCar's long-term vision.
January 21, 2026
In The Car Announces New Partnership with the Navy SEAL Foundation
In The Car, the embedded insurance platform transforming how consumers secure coverage at the point of vehicle purchase, today announced a new official partnership with the Navy SEAL Foundation (NSF), reinforcing the company's commitment to giving back to the military and veteran communities.
December 17, 2025
In The Car Announces Strategic Engagement with Ink Digital Marketing
In The Car, the embedded insurance platform transforming how consumers secure coverage at the point of vehicle purchase, today announced a strategic engagement with Ink Digital Marketing, a modern marketing agency providing end-to-end marketing services exclusively for insurtechs, insurance companies, MGAs, fintech, and legaltech organizations.
December 4, 2025
In The Car Expands Relationship With Marias Technology
In The Car, who has developed a platform that lets automotive OEMs and car dealers provide personal lines auto insurance to their customers at the point of sale and service, is expanding its relationship with Marias Technology, a provider of software testing, implementation services, and software services to the insurance industry.
November 5, 2025
In The Car Files Provisional Patent for Real-Time Automotive Insurance Platform
ATLANTA, GA – October 2025 — In The Car announced today that it has filed a U.S. provisional patent application for its innovative technology platform that delivers personalized auto-insurance offers in real time to drivers during key vehicle transactions such as purchases and service appointments.
October 10, 2025
Add Insurance to Vehicle Affordability Concerns
Car dealership customers can drive off the lot in a vehicle without putting a dime down on it. They can decline aftermarket accessory offerings. They can pass on finance and insurance products.
September 22, 2025
Incorporating Embedded Insurance into Your Dealership to Build Customer Satisfaction and Loyalty
Even at the most efficient and profitable auto dealerships, there is one problem that sticks out like a sore thumb: insurance.
September 15, 2025
Embedded Auto Insurer In The Car Appoints Dealer Success Manager
In The Car, LLC., an embedded digital-first platform that enables OEMs and dealerships to provide auto insurance policies directly to consumers, has appointed Samuel Catterson as its dealer success manager.
July 9, 2025
Fox/Stanard-backed embedded auto MGA eyes expansion
In The Car, an embedded auto insurance platform backed by Howden Re executive chairman Rod Fox and former RenaissanceRe chairman and CEO Jim Stanard, is setting its sights on rapid growth after a soft launch earlier this year.
June 23, 2025
Streamlining OEM Dealership Insurance Coverage at the Point of Sale
OEM dealership insurance is transforming the car-buying experience by streamlining coverage at the point of sale and boosting customer retention for dealers and manufacturers.
February 20, 2025
In The Car Launches as Embedded Auto Insurance MGA Start-up on Incline Paper
Former Tesla insurance chief Matt Edmonds has launched a digital-first auto MGA initially writing on the paper of Incline Insurance with ambitious plans to revolutionise the segment by providing near frictionless coverage integrated seamlessly with carmakers and dealerships.
January 2025
In The Car Announces CDK Integration through The Fortellis Marketplace to Bring Seamless Connectivity to Dealers
API-powered integration makes data sharing more efficient for partners serving dealers and OEMs. In The Car announced its integration with CDK to publish on The Fortellis Marketplace.
December 5, 2024
In The Car Integrates with Tekion to Bring Seamless Connectivity to the Automotive Ecosystem
API integration makes data sharing more efficient for technology partners serving dealers and OEMs. In The Car announced an integration with Tekion to enhance collaboration and drive seamless connectivity for the automotive industry.
August 26, 2024
In The Car Announces Data Integration Partnership With COX Automotive's Opentrack DMS APIS Benefiting Dealers and Customers
In The Car announced a data integration with Cox Automotive's Opentrack DMS APIs. The integration enables dealers to provide customers a highly customized insurance policy in less than a minute.
July 2024
Nsure Adds In The Car as Texas Auto Writer
Nsure, the nation's leading fully digital insurance agency announced that it has added In The Car as a managing general agent to write auto insurance in the state of Texas.
July 26, 2024
In The Car, LLC Transforms Auto Insurance Integration with AWS Data Lake
In The Car has rapidly emerged as a game-changer in the automotive industry by seamlessly integrating auto insurance into every vehicle sale through Amazon Web Services (AWS) Data Lake.
May 2024
In The Car is Revolutionizing the Auto Insurance Landscape by Introducing Embedded Insurance
In The Car, an embedded digital-first insurance enterprise enabling car shoppers to buy auto insurance in one transaction, online or in the dealership. It's the fastest, easiest way to buy car insurance.
August 4, 2023
New Digital Platform, InTheCar, Enables Consumers to Buy a Car and Insurance in Just One Sitting
InTheCar, an embedded digital-first platform that enables online car shoppers to also buy auto insurance in the same sitting, was launched today. It's the fastest, easiest way to buy car insurance.
June 14, 2023